Ep. 71: Clever Extra - Originality in the Age of Social Media
After our last episode with Madeline Weinrib, we had a lot more to say. This mini-episode is an extension of our usual Amy & Jaime post-interview debrief and a venture into the murky waters of social media. It’s also an invitation to you, our listeners, to engage with us in the grander dialogue about what it means to be a creative in the modern world. This conversation is just a starting point, we’d love to hear your thoughts. Hit us up via email hello@cleverpodcast.com, or on social: Twitter, Facebook or Instagram.
Clever is produced by 2VDE Media. Thanks to Jennie Josephson for editing this episode.
Music in this episode courtesy of El Ten Eleven—hear more on Bandcamp.
Shoutout to Jenny Rask for designing the Clever logo.
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Emmy-nominated costume designer Virginia B. Johnson grew up with a “dragon mother,” which shaped her structured habits and her ability to work smoothly amid chaos. Her childhood was filled with intergenerational connection and crafting - learning sewing, embroidery, knitting and crocheting from a “flock of Filipina aunties,” which fostered not only a sense of community, but a foundational skill for her eventual career. Although she was a pre-med major in college, a serendipitous side gig in a college theater costume shop sparked a passionate pivot to a career that now includes critically-acclaimed and award-winning projects like Hillbilly Elegy and American Primeval, and the opportunity to lead teams in the art of deploying deep craft and rigorous, reverent cultural authenticity to drive powerful storytelling.
Julia Watson, a landscape architect, author, and educator, developed a passion for global cultures and knowledge as a child in Australia, inspired by her parents' National Geographic collection. She has since dedicated her career to exploring traditional knowledge systems and their application to contemporary design challenges like extreme weather, waste management, and population growth.
At the heart of Watson's work is a profound respect for indigenous knowledge systems and a commitment to applying Traditional Ecological Knowledge (TEK) to climate-adaptive design. Through her work with Lo-TEK, including the recently launched Lo-TEK Office for Intercultural Urbanism, and her books, Lo-TEK: Design by Radical Indigenism and the upcoming Lo-TEK Water (November 30 release), she strives to facilitate the equitable exchange and implementation of indigenous knowledge and technology to the crucial and complex challenges of our evolving world.
Cas Holman grew up playing make-believe in the woods and helping her mechanic step-dad fix cars and dune buggies. Always knowing that she didn’t check the stereotypical gender boxes, she never gave any of the other arbitrary “boxes” much credit either, instead preferring to focus on the outside-the-box possibilities that could be accessed through play, curiosity, and exploration. While getting her MFA, she began working on Geemo, a building toy, which kicked-off her life’s mission of designing for play. Since then, she’s established herself as a champion of open-ended play, designing notable play systems like Rigamajig. She’s worked with global business leaders to incorporate play into company culture, leading to more innovative outcomes, greater trust and safety, and improved resilience. With her upcoming book, Playful, she is on a campaign to help adults reconnect with play throughout their lives because she knows, and has the research and science to prove it, that with play we ALL become more creative, joyful, and productive. Ain’t that good news!
Architect, artist, and designer, Suchi Reddy, grew up in India where her home played a critical role in her appreciation of how environments shape our experiences. Now, at the helm of her architecture firm + design studio, Reddymade, she’s built a body of work spanning residential, large-scale commercial environments, and immersive interactive public art installations. As a leader in the practice of neuroaesthetics, a neuroscientific study of the impact of art and aesthetics on brain and body, all her work follows her guiding philosophy: “form follows feeling.”
Integrating neuroaesthetics into her architecture and design work is an ongoing endeavor in the art of making the invisible visible, as in the physiological responses to spaces or the sounds plants emit in response to stress, and pushing the boundaries of of how we can use design to create spaces that truly nurture our wellbeing.
Designer, craftsman, artist and educator, Norman Teague, grew up in Chicago absorbing the sounds, colors, textures and vibes of his “hood,” fancy cars, and Auntie Aretha’s painting. A highschool Drafting elective was his first real step into the design field, which he then traversed with aplomb through an MFA at SAIC, to the Venice Architecture Biennale, to MoMA, to the design team of the Obama Presidential Center. At the helm of his namesake design studio, he’s built a storied, critically acclaimed career, and a powerful legacy of challenging the design canon, cultural storytelling, and educating generations of future designers.